Showing posts with label Business / Economics. Show all posts
Showing posts with label Business / Economics. Show all posts

12/07/2009

Review of Grant Seeker's Budget Toolkit (Wiley Nonprofit Law, Finance and Management Series) (Paperback)

I have done many budgets and taught workshops and seminars on how to do budgets.The first response I had to this book is that I was glad I understood the process because if I didn't, I would not be able to understand this book.It is obfuscating, repetitive, and full of obscure, irrelevant quotes from such diverse sources as Humpty Dumpty, the Cheshire Cat and Shakespeare.As a matter of fact, I usually don't use obfuscating words or concepts myself, but this book has led me to do so.Having said that, I did gain new knowledge, new concepts and new viewpoints that will be very helpful.It was hard work to find these gems - I prefer direct, basic explanations since they usually avoid confusion.I also disliked Wise Guy and Wise Lady - text set aside in blocks - where he asks dumb questions and she give smart-aleck or condescending answers to dumb questions.Both are insulting to the intelligence of the reader.

This is definitely not a book that you pick up as a reference source when you are beginning or in the middle of preparing a budget.It is not a book for beginners, unless you have the time and patience to work your way through, chapter by chapter, learning their process step by step.Indeed, it would be a good text for a full semester class, with lectures and homework and steady progression through its many topics. Budgets don't really come into the picture until Chapter 5.The authors require that you learn or relearn their terminology relevant to grant writing before you can approach actual budgeting.Throughout the book they present concepts and ideas, and drag on through several paragraphs or pages saying what something is not before saying what it is.By their definition, of course - which you must accept to move forward.

This is really a book on preparing grant applications, not just budgets.Several chapters and sections of chapters are devoted to projects, programs, defining problems, defining solutions, project development, and program evaluation.Each is described in detail, with examples and forms, which are also available on the accompanying CD-ROM.By the time you get to Chapter 5 and see a budget form you are exhausted.But take a vitamin pill - Chapters 6 through 9 detail in depth the difference components of a budget, using their terminology.Which you memorized back in the beginning of the semester for the first test.Again, the explanations are exhaustive and belabored, and stated often in negatives, which is confusing.For example, Chapter 6 is dedicated to explaining direct costs.There are nine pages defining the different types of travel, including definitions of travel by watercraft and by animal.After all the various modes of travel are defined, the rest of the chapter explains how to acquire each of them on site and the different types of each.Bus travel is broken down into inter-city, intra-city, and chartered.They also describe express buses and local buses, and where and how to purchase tickets.More information than most of us need, to say the least.If you don't know the difference between an express and a local bus by now, you are in big trouble.Not that it is relevant to preparing a budget anyway.

The authors are committed to a budget format that uses very specific line items.They state that any item you can put in a budget can fit into one of their categories.Just for fun, I came up with a couple of items I would put in a budget that I couldn't fit into their scheme.And if you want to use their forms from the CD-ROM, you must do all your budgets according to their line items.You are on your own if you have a potential funder that demands you use their forms and their line items.

If you can ignore all the indirect, convoluted and useless information, this book has a lot to offer.Many concepts are very valuable and useful.Some of the forms are also useful.There are planning forms and evaluation forms in addition to more budget forms that usually appear in one place.Select the information that is relevant, ignore the rest and use what is applicable.Wading through the chaff to get to the wheat is not easy, but many of the kernels are worth the effort.And if you are taking or teaching a full semester course this could be a useful text or supplement.

Product Description
Step-by-step guidance, insider tips, and all the tools you need to create budgets and financial plans that win grants

Grants are a major source of funding in the nonprofit sector, and nonprofits invest considerable time, effort, and resources into obtaining them. A key aspect of any successful grant application initiative is budgeting and financial planning. A well-crafted budget, clearly delineating when, where, and how grant moneys will be applied, goes a long way toward selling a grantor on an applicant's vision. Unfortunately, many nonprofit professionals lack the know-how required to create budgets that instill grantors with confidence. This book fills that much-needed gap. Authors James Aaron Quick and Cheryl Carter New walk you through the entire budgeting process, providing invaluable insider tips, guidelines, and rules of thumb. More importantly, they provide you with indispensable guidance including a complete, step-by-step budgeting system, with each step fully documented and accompanied by an arsenal of powerful tools, plus much more to help you transform your organization's vision-and mission-into reality.

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11/15/2009

Review of The AdSense Code: What Google Never Told You About Making Money with AdSense (Paperback)

I wrote a detailed criticism/ critique of this book, but it didn't get published...??? So here's my concise re-review: The authour spends far too much time plugging his own web sites and software than giving deep suggestions and information. This book may be ok for novices w/ AdSense: a few good tidbits here and there, but frankly, you can get far better, far more reliable and far more UNBIASED information from Google's AdSense homepage and the myriad blogs etc. on AdSense. I'm very suprised that the overall feedback for this book was as high as it is! Save yourself the money, go to the source at Google directly.

Product Description
Hidden on the Internet, scattered among billions of Web pages, are the clues to an incredible secret. For those who know the secret, the result is untold wealth. Each month, a small group of people - an elite club who have uncovered the mysteries of The AdSense Code- put their knowledge to use and receive checks for tens of thousands of dollars from Google. And untold numbers of additional site owners are regularly generating supplemental income via AdSense while they play, sleep and eat. The AdSense Code is concise and very focused on the objective of revealing the proven online strategies to creating passive income with Google AdSense. The AdSense Code reveals hands-on solutions to many of the concerns and challenges faced by content publishers in their quest to attract targeted traffic, improve content relevance and increase responsiveness to AdSense ads - using easy and legitimate techniques that have worked for those who know the secrets. Google AdSense expert, Joel Comm, provides you with the keys you need to "crack" The AdSense Code and unlock the secrets to making money online.

About the Author
Joel Comm is an Internet entrepreneur who has been online for 20 years. In 1995, Joel launched WorldVillage.com, a family-friendly portal to the web which enjoys thousands of visitors each day. In 1997, him and his partner created ClassicGames.com, which was acquired by Yahoo!, and now goes by the name Yahoo! Games. Since then, his company has launched over a dozen web sites, including the popular bargain-hunting shopping site, DealofDay.com, SafetySurf.com and FamilyFirst.com. Joel Comm is the author of several best-selling ebooks that show people how to make money online, and regularly speaks and teaches at conferences, seminars and workshops. Joel is the host and executive producer of The Next Internet Millionaire, the world's first competitive Internet reality show.

Click Here to see more reviews about: The AdSense Code: What Google Never Told You About Making Money with AdSense (Paperback)