Showing posts with label H. Albert Napier. Show all posts
Showing posts with label H. Albert Napier. Show all posts

12/11/2009

Review of Creating a Winning E-Business (Paperback)

It has been a nice experience dealing with you. I received the book on time and gooooood condition.
I hope deal with you in short time.

Product Description
Creating a Winning E-Business, Second Edition illustrates the processes involved with planning, starting, and marketing a new e-business in today's environment. Four types of cases are used in this practical, entrepreneurial guide to provide a real-world approach, including a book-long running case study complimented by chapter specific real-world case studies that open and close each chapter. Additionally, case studies that feature both successful and unsuccessful ventures are found throughout the book enabling students to learn from the actions of others. A new chapter on Affiliation programs (such as Amazon.com's Associates program) is featured and all chapters are updated to reflect industry changes since the publication of the first edition.

About the Author
H. Albert Napier is the professor of Management in the Jones Graduate School of Management at Rice University. Authoring over 60 textbooks, he is the Director of the Center of Management of Information Technology, owns a computer consulting and training company, and serves on the Board of Directors of several companies.Most recently he co-authored the Brief and Complete editions of Discovering the Internet for the Shelly Cashman Series.

Ollie N. Rivers has more than 20 years business experience in financial and administrative management and more than 10 years- experience as a corporate trainer. She is a co-author of two e-business textbooks; a contributing author on more than 15 software applications and Internet textbooks; and has developed numerous continuing education seminars for accounting professionals. Ms. Rivers holds an MBA and a BS in Accounting and Management, both from Houston Baptist University.

Stuart W. Wagner manages an IT department for a large private company in Houston, TX. He also managed Web marketing and online strategies at HP, as well as taught a graduate e-business course and executive seminars at the Jones Graduate School of Management at Rice University. Mr. Wagner has an MBA from Rice University, which he attended while starting his first dot.com business. He has started up five different dot.com businesses.

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12/03/2009

Review of Web Design: Introductory Concepts and Techniques (Shelly Cashman) (Paperback)

This books is WAY too general in it's discussion of Web Design.If you're looking for something that's focused 100% on the theory of web design, this book might be for you.If you're looking for any sort of how-to at all, this book is NOT for you.I purchased this book as a textbook for a Web Site Administration class and I'm wondering why it was even required.

Product Description
Web Design: Introductory Concepts and Techniques, Third Edition explains the connection between a detailed design plan that considers audience needs, site purpose, and various technical issues of a successful Web site.

About the Author
Gary B. Shelly wrote and published his first computer education textbook in 1969. More than twenty million copies of Shelly Cashman Series' textbooks have been sold. Gary and a talented group of contributing authors have produced books on computer programming, computer concepts, and application software that are the leading textbooks in the computer technology market today. Gary has hosted the annual Shelly Cashman Institute, a week-long training event focusing on the latest topics in technology, for the past 34 years.

H. Albert Napier is the professor of Management in the Jones Graduate School of Management at Rice University. Authoring over 60 textbooks, he is the Director of the Center of Management of Information Technology, owns a computer consulting and training company, and serves on the Board of Directors of several companies.Most recently he co-authored the Brief and Complete editions of Discovering the Internet for the Shelly Cashman Series.

Ollie N. Rivers has more than 20 years business experience in financial and administrative management and more than 10 years- experience as a corporate trainer. She is a co-author of two e-business textbooks; a contributing author on more than 15 software applications and Internet textbooks; and has developed numerous continuing education seminars for accounting professionals. Ms. Rivers holds an MBA and a BS in Accounting and Management, both from Houston Baptist University.

Click Here to see more reviews about: Web Design: Introductory Concepts and Techniques (Shelly Cashman) (Paperback)